Google parent leads $1B Lyft investment, deepening Uber rift
SAN FRANCISCO (AP) " Google's parent company is throwing its financial support behind ride-hailing service Lyft, deepening its rift with market leader Uber.Alphabet Inc., which gets most of its money from Google's digital ad network, is leading a $1 billion investment in Lyft that values the privately held company at $11 billion. The investment announced Thursday is being made through Alphabet's CapitalG venture capital arm.Lyft is still far smaller and worth far less than Uber, [...]
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